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Our fresh produce partner

Square Melon

Buy fresh, cook fresh — Ghent, since 1888

Freshness as a foundation

Our Partnership

De Witte Leeuw and Square Melon — a partnership built on one principle: only the freshest vegetables and fruit deserve a place on the plate. All our vegetables are delivered that same morning, so every guest enjoys absolute freshness. It is no coincidence that Square Melon is a favourite with the local community.

Square Melon, formerly known as De Vuyst, is a Ghent family business dating back to 1888. For five generations this fruit and vegetable wholesaler has delivered fresh quality to the finest hospitality establishments in the region. Today Pasquino De Vuyst leads the company from the fresh market near Sint-Jacobs and the distribution centre in Zelzate. The shop has long been a fixture with the local community — and that is no accident.

Since 1888

What makes Square Melon special for De Witte Leeuw? All our vegetables arrive daily-fresh — selected at the peak of flavour. But there is more: Square Melon delivers the vegetables pre-washed. In our kitchen we wash everything a second time, so hygiene and quality are doubly guaranteed. From crisp Belgian endive to daily-fresh chicory — every vegetable that reaches your plate has been carefully selected and double-cleaned.

Five generations of freshness

Our Story

1888

The beginning

Great-grandmother Benedikta opens a small shop. Five generations later, Square Melon still delivers fresh quality with the same passion.

1996

The shift to fresh

The family specialises entirely in fresh vegetables and fruit. Direct import from the finest growers in the Netherlands, France and across Europe.

2017

Square Melon is born

Pasquino De Vuyst renames the shop Square Melon. The fresh market near Sint-Jacobs in Ghent becomes a household name with the local community.

2023

Full integration

The distribution centre moves to Zelzate. The wholesale and fresh market operations are combined for optimal freshness and logistics.

Long-standing partnership

Partner of De Witte Leeuw

Square Melon becomes our regular supplier of fresh vegetables and fruit. Daily delivery, personal service and consistent top quality.

Today

Daily freshness

Every morning Square Melon delivers daily-fresh vegetables to our kitchen. Pre-washed, then washed again by us — double guarantee of freshness and hygiene.

“We use only the freshest vegetables — delivered that same morning. And we wash everything twice: once by Square Melon, once by us. That way we know every bite is perfect.”

De Witte Leeuw

On our plate

Fresh Selection

Discover the daily-fresh vegetables and seasonal fruit that Square Melon delivers every morning to De Witte Leeuw — selected, pre-washed and ready for our kitchen.

Daily fresh Daily-fresh Belgian Endive
Belgian Classic

Daily-fresh Belgian Endive

Specially selected for our famous Endive with Ham — the quintessential Belgian comfort food. Every head of endive is delivered fresh that same morning by Square Melon. Wrapped in ham, bathed in a creamy cheese sauce and baked until golden, served with soft mashed potato. We select only the finest, firmest endive — because this Belgian dish deserves nothing but the very best.

Dish Endive with Ham
Freshness Same day
Price €22
Daily fresh Fresh Lettuce Varieties — Salanova Mix
Salanova Mix

Fresh Lettuce Varieties

Our Salanova mix is the foundation of every salad dish on our menu — from Mixed Salad to Salade Niçoise, Prawn Salad and our generous Salade Maison. Crisp, fresh and pre-washed by Square Melon. In our kitchen we wash everything a second time for ultimate hygiene.

Salads 10+ varieties
Washing Double washed
Season Year-round
Daily fresh Seasonal Vegetables
Fresh Vegetables

Seasonal Vegetables

Cucumber, carrot, green beans, leek — all our side vegetables arrive daily-fresh from Square Melon. The basis of our warm vegetables with the côte à l’os, the fresh salad with the half chicken, and the bed of leek beneath our cod fillet.

Delivery Daily
Selection By season
Quality Premium
Daily fresh Daily-fresh Tomatoes
Tomatoes

Daily-fresh Tomatoes

Juicy, ripe tomatoes — essential in our Salade Niçoise, Greek Salad and as a garnish in countless dishes. Square Melon selects only tomatoes at the peak of ripeness. Fresh, full of flavour and bursting with colour.

Quality Vine-ripened
Use Salads
Freshness Daily
Daily fresh Fresh Seasonal Fruit
Seasonal Fruit

Fresh Fruit

Seasonal fruit for our desserts, fruit salads and the famous Coupe ‘Witte Leeuw’ with fresh seasonal fruit. From Belgian apples and pears to exotic fruit — always at the peak of flavour and freshness.

Dish Coupe Witte Leeuw
Season Rotating
Quality Hand-selected

From Square Melon to your plate

In Our Restaurant

Square Melon supplies the foundation of every vegetable dish at De Witte Leeuw — from our famous endive to every fresh salad.

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Daily-fresh Delivery

Every morning Square Melon delivers fresh vegetables and fruit to our kitchen. Everything is selected and delivered that same day. From endive to tomatoes — always fresh, always at the peak of flavour.

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Double Washed

All vegetables are delivered pre-washed by Square Melon. In our kitchen we wash everything a second time. Double guarantee of hygiene and food safety — because your health is our priority.

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Fresh Salads

Our Salanova mix forms the base of more than 10 salad varieties on our menu. Crisp, fresh and full of flavour — from Mixed Salad to the luxurious Salade Maison with prawns, smoked salmon and fresh fruit.

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Local Trust

Square Melon has been a favourite with the local community in Ghent for generations. As two Ghent businesses we share the same values: freshness, quality and personal service. A partnership our guests enjoy every day.

Taste it yourself

Reserve Your Table

Experience the freshness of Square Melon in every vegetable dish. Reserve your table at De Witte Leeuw.

Reserve Now
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